1. Skull shape (this photo clearly shows an elongated skull, which is not typical for a Brown Bear).
2. Body shape
3. Wool coat
Anyway, it is closer to the Tibetan Brown Bear (Ursus arctos pruinosus) Chengdu Zoo than to Ussuri Brown Bear (Ursus arctos lasiotus) - http://shaggygod.proboards.com/thread/478/ussuri-brown-bear?page=3#page=1