In years past there have been some ZooChat members who have shown disdain for such things as feedings and rides in modern zoos. However, it is startling at just how rich a source of income these type of adventures are and the 2015-16 Annual Report for Living Desert Zoo in Palm Desert, California, illustrates that fact.
In one calendar year the zoo had:
39, 974 Giraffe Feedings. For members it costs $4 and for non-members $5 and so averaging the cost out to $4.50 each individual then the zoo made almost $180,000 from this one offering.
35,952 Camel Rides. At $6 each individual the zoo made almost $216,000 from camel rides.
40,196 Carousel Rides. At $2 each individual the zoo made slightly more than $80,000 here.
Living Desert Zoo is a mid-sized establishment that attracts 400,000 visitors each year and yet the facility is making a decent chunk of change just from its giraffe feedings, camel rides and carousel. I can only imagine what a major zoo would earn from such endeavors. Just looking at Brookfield Zoo in Chicago, with its 2.2 million annual visitors, and the fact that the zoo currently has additional fees for its animatronic dinosaurs, dolphin show, children's zoo, carousel, motor safari, giraffe feeding, penguin encounters, stroller & wagon rentals, butterflies experience plus several more ticketing options. Other zoos have miniature trains, stingray touch tanks and even ultra-expensive adventure ropes courses and it is difficult to be critical of these items as they are fantastic opportunities for zoos to remain financially viable.
In one calendar year the zoo had:
39, 974 Giraffe Feedings. For members it costs $4 and for non-members $5 and so averaging the cost out to $4.50 each individual then the zoo made almost $180,000 from this one offering.
35,952 Camel Rides. At $6 each individual the zoo made almost $216,000 from camel rides.
40,196 Carousel Rides. At $2 each individual the zoo made slightly more than $80,000 here.
Living Desert Zoo is a mid-sized establishment that attracts 400,000 visitors each year and yet the facility is making a decent chunk of change just from its giraffe feedings, camel rides and carousel. I can only imagine what a major zoo would earn from such endeavors. Just looking at Brookfield Zoo in Chicago, with its 2.2 million annual visitors, and the fact that the zoo currently has additional fees for its animatronic dinosaurs, dolphin show, children's zoo, carousel, motor safari, giraffe feeding, penguin encounters, stroller & wagon rentals, butterflies experience plus several more ticketing options. Other zoos have miniature trains, stingray touch tanks and even ultra-expensive adventure ropes courses and it is difficult to be critical of these items as they are fantastic opportunities for zoos to remain financially viable.