I have to say I'm with Ituri entirely on this one - they've clearly not quite got the execution right, but I quite like the idea.
As Ash says, this area is being pitched at kids - what's wrong with having something that's fun?
I know plane crashes aren't fun in themselves, but the overall name for the area is 'Explorer's Creek' - abandoned jeeps and crashed planes are very much part of the 'explorer' theme.