Based on my visits, the individual at Buffalo tends to be fairly active, which helps make an engaging display compared to most other reptiles. Even when inactive, I've yet to have a visit to that building where I can't find the Dumeril's monitor, while many of the other lizards are much more reclusive and difficult to spot (e.g. I'm about 50/50 for seeing both the leaf-tailed geckos and Fiji banded iguana, less than that for the Chinese croc lizards). It's coloration is also a rather striking off-black. Granted, I for one find all monitor lizards to be some of the most engaging reptiles, so I might be biased, but it's one of my favorites anytime I head into that building.I haven't seen the species myself (never been to Buffalo) and don't know much about it; what features do you think lend it to being an engaging display animal? I'm not sure why it isn't more common, besides the fact that most monitors just aren't held in high numbers.
My best guess for why they aren't more common is that it is a Least Concern species and that they fill a similar niche to the AZA-managed Black Tree Monitor, making zoos more inclined to opt for black trees instead. The individual at Buffalo was a former pet that was surrendered to the zoo, so it doesn't seem like a species that zoos willingly source either.