taronga's high profile species
taronga has used the recent release of 'happy feet' to promote its new firodland penguin, as well as its resident colony of little penguins. although i dont think the zoo sells itself out quite like the aquarium does.
at taronga the sumatran tigers, lions and snow leopards are perrenial favourites. but the fishing cats, in their amazing new exhibit, are rising in the popularity stakes. so too are silvery gibbons, and binturongs.
i think a number of factors can make a species popular, but besides old favourites its things like new exhibits, movies (popular media) and special emphasis by the zoo that can turn wallflowers into stars.
as nigel said on another thread, there are the charismatic mega-fauna, the girafe, rhino, hippo, elephants, zebras, bears, monkeys, great apes and big cats you expect to see, because our parents have brought us up with the expectation they are a visit to the zoo.
then theres media stars, like ring-tailed lemurs (madagascar), meerkats (the lion king) and penguins (happy feet). the media attention surrounding the black rhino breeding program at dubbo raised the profile of this species, to a level of popularity far greater than the similar white rhino.
small, cute, active animals like otters, tamarins and red pandas have grown i appeal, and iconic australain species like macropods, koala, platypus and wombats are always popular. tasmanian devils no doubt will have a higher profile because of all the recent publicity surrounding them.
i predict that in the future, because of new exhibits sun bear, fishing cats, tree kangaroos, leopard seals and mandrills will become firm favourites. new exhibits at dubbo have turned the indian rhinos into stars too.
i reckon more imaginative exhibits could boost the profile of many of our fascinating native marsupials. bilby are a good example, i would like to see a similar focus on numbats who are, after all, diurnal, and could be displayed well outdoors