Taronga Foundation wants to build 'Wild Reporter' which is a smartphone app that will allow anyone living or travelling through South East Asia to report the illegal trade of animals.
We have received initial seed funding through Vodafone Foundation’s App Aid to build the app prototype. We now need to raise a further $8,200 contribution from the public to help bring the app to market and make it a reality!
As part of App Aid every pledge made between 14 November and 5 December 2013 will be matched by Vodafone Foundation (capped at $10,000).
Every donation counts, no matter how big or small, as Vodafone Foundation will donate an additional $10,000 to the App Aid charity team with the highest number of individual backers at 5pm EDST 5 December 2013.
We are asking you to make a pledge to help us realise our $8,200 target to bring the 'Wild Reporter' app to market.
WHY FOCUS ON ILLEGAL WILDLIFE TRAFFICKING?
Today, poachers will kill two rhinos and almost 100 elephants.
Today, over 14,000 bears sit in cages for bile extraction across Asia.
Illegal trade effects countless other species including tigers, elephants, tortoises, sharks, parrots, pangolins and many, many more. Around the world wildlife is being stolen or killed to be sold for traditional medicines, restaurant dishes, fashion items or pets.
Globally the illegal wildlife trade is the second greatest threat to species survival. For some species it’s the greatest threat. High market prices and low levels of enforcement make illegal wildlife trade appealing to international criminal networks. Worldwide, the illegal trade in wildlife is comparable in value to that of drugs and arms.
We believe that in conjunction with our partner in the field TRAFFIC, our Wild Reporter app can raise awareness and is a small step to bring an end to the illegal wildlife trade.
THERE IS HOPE AT TARONGA
