My prediction is that it will be something small or medium sized, diurnal, attractive (either cute and fluffy or beautifully coloured), easy to keep and usually living in a group. It will help if it also has a link to the popular media or is generally known to the public in some other way.
Meerkats fill all these criteria, stars of TV natural history documentaries and advertisements in the UK. Red river hogs, oriental small-clawed otters and giant anteaters meet most of them. Unfortunately the CGI platypus in the HSBC ads is not going to follow the meerkat trend (too hard to keep and the Aussies are not going to let any out of the country either).
If the next Jo Rowling gives his/her hero/heroine a pet brush-tailed possum or a Top100 corporation features a terrestrial tree shrew or a black lemur in series of commercials we will see them in new exhibits in our zoos within a year
Alan
Meerkats fill all these criteria, stars of TV natural history documentaries and advertisements in the UK. Red river hogs, oriental small-clawed otters and giant anteaters meet most of them. Unfortunately the CGI platypus in the HSBC ads is not going to follow the meerkat trend (too hard to keep and the Aussies are not going to let any out of the country either).
If the next Jo Rowling gives his/her hero/heroine a pet brush-tailed possum or a Top100 corporation features a terrestrial tree shrew or a black lemur in series of commercials we will see them in new exhibits in our zoos within a year
Alan